Senior Marketing Manager, Brazil

São Paulo Permanente R$20.000 - R$22.000
  • Experience in adopting globally developed creative.
  • Solid and proven leadership capabilities, building teams / networks.

Sobre nosso cliente

Airbnb, Inc. is an American company that operates an online marketplace for lodging, primarily homestays for vacation rentals, and tourism activities. Based in San Francisco, California, the platform is accessible via website and mobile app. Airbnb does not own any of the listed properties; instead, it profits by receiving commission from each booking. The company was founded in 2008 by Brian Chesky, Nathan Blecharczyk and Joe Gebbia. Airbnb is a shortened version of its original name, AirBedandBreakfast.com.

Descrição

Reporting to the Senior Marketing Lead, Americas the Senior Marketing Manager, Brazil will manage all marketing efforts in Brazil. They will be responsible for supporting and implementing marketing programs to establish a strong brand voice and drive profitable growth, working collaboratively with cross-functional teams such as PR/communications, growth marketing, design, global marketing, public policy, legal and country leadership to bring marketing campaigns to life.

In addition to exceptional discipline expertise and being highly detail-oriented, the successful candidate will demonstrate a natural disposition to hosting in their daily activities and a passion for creativity and design.

Responsibilities:

  • Develop local Brazil marketing plans for greatest business and brand impact, in accordance with consumer understanding, seasonality, maximized earned media, community engagement, and brand health metrics.
  • Collaborate across functions and regions, to develop highly effective, creatively excellent integrated marketing campaigns, including but not limited to: advertising, social, digital, media strategy, execution, optimization, and program reporting.
  • Own the marketing calendar for owned channels across Brazil including email, landing pages, product environments, organic social and push notifications.
  • Lead the management of local agency partners, fostering best-in-class and highly productive agency partnerships.
  • Enable and support localization, ensuring all marketing activities are locally relevant and personal, leveraging as possible existing strategies, content and plans for improved productivity.

O candidato

Qualifications:

  • Work experience at a start-up, agency or client-side marketing, with preference in the consumer internet space of travel, design, technology, or lifestyle brands.
  • An integrated marketing mindset, passion for creative excellence in storytelling through multiple media types, both visual and written, with solid experience in brand and creative strategy, off- and online media, including social, paid media, SEM, measurement & analytics, project and agency management.
  • Experience in adopting globally developed creative and localising these according to business needs
  • Appetite for a fast-paced environment and desire to constantly reassess and optimise.
  • Excellent written and oral communication in both Portuguese & English, a keen visual sense, attention to detail.
  • Solid and proven leadership capabilities, building teams / networks, and communicating across national boundaries a must.
  • Proactive desire to understand and take pride in how their work contributes to the bigger picture.!

O que está sendo ofertado

Rewards and compensation competitive.

Contato
Sabrina Carelli
Referência da Vaga
196244

Resumo da vaga

Setor
Marketing
Subsetor
Comunicação Interna / Externa
Indústria
Business Services
Localização
São Paulo
Tipo de contratação
Permanente
Nome do consultor
Sabrina Carelli
Referência da vaga
196244